Alright so this is just an idea. I am just bouncing it off you guys.
What if xanga had a handful of bloggers each week/month that they made featured bloggers? They could concentrate on really driving traffic to these people and growing their names as brands. Even possibly pay them something small for the month they are featured. What if they were to do that?
Here’s why I think this would be so beneficial.
First off I think this would give talented bloggers who feel like they are constricted by xanga more incentive to stay. Sometimes people leave xanga for wordpress or blogger because they have more potential for growth on those sites. There is a better chance of becoming a mainstream blogger instead of just a popular xangan. Why should that be. If there are super talented people here, why should they have to go someplace else to spread their wings?
Second, I think this has the potential to attract new users. Do you know how many hits xanga could get by being in a “paid to blog” google search? ALOT! It also gives people something really tangible to shoot for. Even though it might be only a handful of people eventually chosen for a spot, there is still that possibility. It is just intriguing enough that people might take a chance.
Also the xanga front page could use this shot in the arm. 78 percent of users that visit xanga, go through the front page first. What the hell are they seeing right now? There is no continuity. People are attracted to brands. Look at youtube. How many users are being promoted heavily. People return to watch their favorites. The same is true with xanga. The only difference is that xanga does not really wield their “star power.” Some of the people I see on xanga are far more talented than most of the youtubers or blogspotters I have seen. The only difference is that nobody knows this.
Now I know this may cause some bitching, but what the hell doesn’t cause bitching around here. I know people would feel slighted, but I also know that the good would far outweigh the bad. We could really use something like this to jumpstart things around here.
What do you guys think?